California Account Executive

hybrid
California, CA, US .
full-time . January 15, 2025

Description

What we do

At Verdi, our mission is to make modern automation tools accessible to every farm on the planet. We believe in a future where every farmer, regardless of scale, can harness the power of advanced technology to build resilience, optimize resources, and thrive in an ever-changing world.

We're starting by addressing irrigation: one of the most important, time-consuming, and costly farm tasks. 95 percent of specialty crop irrigation is still operated manually today, and we're changing that by developing automation tools that are affordable, reliable, and simple for growers to use. Through our technology, we saved our customers over 100 million liters of water in 2024 alone.

By bringing agriculture into the internet and AI age, we ensure that our solutions not only solve real problems but also inspire innovation across the industry. Through a commitment to grower obsession, high standards, and meaningful action, Verdi is shaping the future of farming with innovative engineering.

Where you come in

You will play a pivotal role in Verdi’s rapid expansion in California’s agriculture industry. You will be responsible for organizing in-person demos, attending industry events, and helping interested growers through the sales process by nurturing leads, doing site visits, sending quotes, and more.

You’ll find creative ways to learn about the customers’ farming operations and recommend ways Verdi’s various products and services can help them. You’ll also find creative ways to get Verdi products sold through partners like agronomy consultants, irrigation solution providers and distributors. You’ll be responsible for finding, closing and then passing new customers along to our account managers for onboarding.

You’ll make sure everyone feels that our system stands in a league of its own in the world of agriculture. You’ll work with our customers, spend time with them where they work, and find ways to enable them to grow food for the 21st century. You’ll do this all while sharing your feedback from customers and your own ideas to help Verdi shape and develop our products.

Your responsibilities

Lead the development of Verdi’s California growth strategy to close deals while having the full support of Verdi’s resources
Nurture leads through the sales process
Be persistent on following up and following through of leads
Cold outreach (email, phone calls, LinkedIn)
Attend in person events like tradeshows or in-field demo days
Work together with the Verdi sales and marketing team on strategy and execution
Build relationships with partners and help execute Verdi’s partner strategy
Speak with customers and recommend strategies for them, ideally using Verdi tools!
Interview customers to receive feedback for product development, testimonials and case studies
Meeting with customers online or on-site, with the ability to travel anywhere in California
Source and attend industry events to raise awareness for Verdi’s solutions
Tracking and maintaining customer information on the CRM system
Identifying customer requirements and feedback and relay information to the rest of the team
Working with other team members to prepare sales presentations, proposals, contracts, and marketing materials

Requirements

Hungry to close leads and not afraid of cold outreach
3+ years experience in sales; agriculture sales would be considered an asset
Obsessed with customer success
Ability to deploy and support customers would be considered an asset
Valid driver’s license; ability to travel regularly across California
American citizen who lives in California
Strong communication skills are essential with the ability to speak and write clearly
Basic Spanish would be considered an asset
Excellent planning and organizational skills
Pursuit of continuous learning

What you get

Competitive salary and commission
Reimbursement of travel expenses (incl. vehicle mileage)
Equipment budget to get you set up
Health benefits (Dental, Optometry, Mental Health, etc.)
Flexible vacation and time-off policy
Flexible work hours
Flexibility to work remotely
Opportunity for leadership
Chance to make a significant impact on a fast-growing company and the agriculture industry
Chance to travel to interesting locations to meet with growers

Know someone who would be a perfect fit? Let them know!